

A DIVISION OF GREGORY EM GRAPHICS & DESIGN
logo design StyleS
Gregory Em Graphics & Design specializes in creating unique graphics to boost your brand by utilizing creative and talented Logo Designers with extensive experience. We create stunning visual media to help set you apart from your competition. With a commitment to the client and an ever expanding skill set, we continually strive to exceed expectations.
Style#1
Wordmarks (a.k.a. logotypes) consist of the company’s name, written in a certain typeface. While this may sound very straightforward, as Steve Jobs said, “Simple can be harder than complex.”
Examples: Wix, Coca-Cola, Subway, Casper, Kellogg’s, eBay and West Elm.
Style #2
Letterforms are one-letter logos that only include the first letter of the company’s name. Often, brands will have an additional version of their logo that comprises their full business name (called a wordmark or logotype, as explained above), to be used in different occasions.
Examples: Facebook, McDonald’s, Netflix and Pinterest, Uber and Beats.